Terra incognita

“What I want, Where I want, when I want, with the least effort.”
- TERRA INCOGNITA describes a future where the global warming trajectory reaches 3°C above pre-industrial levels in 2100.
- In this scenario, the severe consequences of climate change and the collapse of biodiversity lead to a profound and unprecedented destabilization of society that tends to worsen: supply chain disruptions, asset destruction, fall in returns.
- Consumerist lifestyles are leading to a sharp increase in energy demand in all sectors. Despite the increase in low-carbon production capacities, the significant use of fossil fuels remains necessary to meet these needs.







buildings
- The population aspires to have large individual living spaces.
- The multiplication of accommodations makes it possible to go on vacation, on weekends and to change the environment according to the seasons.
- The reliability, autonomy and optimization of homes guarantee thermal comfort and reduce household chores.


Of ruminant meat

of the car and aircraft fleet

Agriculture
- The foods are heavily processed and treated to comply with the new specifications. Bovine meat is appreciated.
- Dishes can become trendy all over the world, regardless of the origin of the products.
- The taste and the experience experienced during the meal guide the choice of consumers and producers.


Transports
- The development of urban sprawl confirms the strong dependence on private cars for daily trips.
- Public transport should be fast and comfortable.
- To travel fast and far, even into space, is becoming a common aspiration.

Audio Immersion: A 3° marriage
In the second half of the 21st century, Julia, founder of the agency “Le plus beau jour”, won her first contract: organize a wedding in Camargue for a Swedish couple. Despite pronounced global warming, water shortages, and insurance denials, the bride and groom insist. Julia offers an immersive “natural bubble” in Luxembourg, recreating the Camargue of their dreams. Between technical choices, complex meals and difficult guests, Julia also faces the elements, but perhaps has a magic solution... Will technology be able to save him the day?

Energy
- Changing lifestyles are causing an increase in energy consumption.
- Technical improvements and optimization are only moderating the magnitude of this increase.
- Global energy consumption is mainly driven by the building and industrial sectors.

Weak signals

Architecture
The most requested house on Airbnb in France is located in the Landes and is characteristic of a certain conception of the ideal home: a lot of personal space, comforts, large openings, access to water...

Feeding
Home meal delivery is emblematic of the “lazy economy” based on the need for instantaneity and choice at the least effort, at the expense of the carbon and plastic impact.

Travel
Further, higher, more exceptional: space tourism embodies the extreme of tourism, intended to satisfy an elite but carrying a strong imagination and symbolizes a vision of tourism disconnected from terrestrial challenges.



